How to Rank for Featured Snippets on Google?
What Are Featured Snippets? Featured snippets appear at the top of Google search results, providing direct answers to user queries. Google extracts these snippets from high-ranking pages and displays them in a box above other results. Securing this position increases visibility, boosts clicks, and improves website authority. Identify Featured Snippet Opportunities Not all search queries trigger featured snippets. Use SEO tools like Ahrefs , SEMrush , or Google Search Console to find keywords that already generate snippets. Focus on queries with question words like “how,” “what,” and “why.” Structure Your Content for Snippets Google prefers clear, structured content. Follow these guidelines to increase your chances of ranking: Use question-based headings – Frame subheadings as questions people search for. Provide concise answers – Write 40-60 word responses below relevant headings. Use bullet points or numbered lists – Google favors step-by-step instructions and lists. Add a s...